DESIGNTIDE TOKYO

soft collage

This is a product that feels like design, yet not quite design. A soft bricolage collection.

Beautiful and meticulously crafted objects that are delivered in a day. Its presence is remarkable. But is there room left for personal attachment to grow?

'Soft Collage' is a soft vinyl collection that reexamines this relationship. Making with what's available—does that make it any less valid? Wildly and intuitively allowing users to create something themselves—can that not also be called design?

We aim to express this primitive act through our products, creating something that feels like design, yet not quite design, something truly special.

OTHER DESIGN

Numerous communication layers are involved in handing off a design to the next person, including between manufacturers, brands, stores, distributors, and even the user's mindset. The ambiguity surrounding this process can hinder the design from reaching its full potential. OTHER DESIGN focuses on smoothing out these ambiguous yet endearing bottlenecks in the design process.

https://otherdesign.jp
EXHIBITION / AWARD
  • 2020: GOOD DESIGN AWARD 2020 / Japan
  • 2022: SICF23 | SPIRAL INDEPENDENT CREATORS FESTIVAL / SPAIRAL Tokyo, Japan
  • 2023: GOOD DESIGN AWARD 2023 / Japan