UNLIMITED APPLIANCES

We unconsciously impose limitations on ourselves. Once we accept these limitations, we start to view them as norms and build invisible walls around ourselves. I sense this constriction in today’s design world.

Many designers may have unknowingly started to conform to their company’s specifications and simply meet client demands. In the pursuit of trends and sales, are they truly engaging in what they want to do?

iD4 presents works based on the concept that the beginning of design should be more free and exciting. This time, we focus on home appliances, which are deeply connected to my recent career.

In a society full of constraints, even a small attempt to challenge with a creative mindset can, I believe, provide opportunities for breaking down conventional walls and fostering innovation for ourselves and future designers.